The Master of Business Administration (MBA) with a sport management emphasis (online) equips graduate students with in-depth knowledge and critical skills related to the commercial and legal aspects of running and managing sport events, teams, and facilities. As a graduate student at the University of Lynchburg, you’ll complete the program ready for careers in team and club management, as well as sport marketing and promotion at the community, college, and professional levels.
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The sports industry has grown dramatically in the past decade and promises to continue to expand (5-11% growth through 2029). This MBA will prepare you for jobs in sales, marketing and promotion, community sports, sports information, academic student services, and development in intercollegiate sports. Graduates of the MBA in sport management program may seek employment in a variety of settings and sport business segments. Here are just a few of them:
Sport management:
- Youth and local sports
- Amateur and recreational sports
- Scholastic sports
- Intercollegiate sports
- Professional sports
- Elite and international sports
Sport business:
- Sports promotion and marketing
- Facilities and event management
- Manufacturing and marketing of sporting goods
- Sports media and communication
- Sport revenue manager
Faculty Contacts
Lindsay Parks Pieper, PhD
Associate Professor of Sport Management
Chair of the Sport Management Department
434.544.8475
pieper.l@lynchburg.edu
David Murphy, PhD, CPA
Professor of Accounting
Director of the Master of Business Administration Program