Graphic design majors Brandon Hunter and Carrie Britton were awarded ADDYs at the 2009 Western Virginia ADDY Awards celebration in Roanoke this spring, which celebrates local design work.
Brandon, a junior from Culpeper, Va., received a silver ADDY for a campaign poster design about war, and a silver ADDY for a logo design for Knakal's Bakery, a bakery in his hometown.
Carrie, a senior from Brookneal, Va., was awarded a silver ADDY for her logo and stationery package design for the Coffee Grounds, a fictitious coffee shop.
"Winning a student ADDY is a big deal, and we are really proud of our students who entered and won," said Ursula Bryant, assistant professor of graphic design at LC.
What Brandon says about his designs:
"Knakal's Bakery is one of the older businesses in the core of downtown (Culpeper). The business was opened in the 1970s and has been thriving since. The sign on the street is most likely dating back to the time of opening. Around Knakal's, businesses are sprouting up with beautiful signs, logos, and window decorations. Because of this, I decided to give Knakal's Bakery a new brand image: clean, contemporary, yet honest to its roots. The Knakal's Bakery logo is an embodiment of a traditional bakery sign. The whisk integrated into the letterform creates a unification between the older traditional bakery signs and the more contemporary type-based logos."
We Are America Poster
"I have immense respect and gratitude for those brave souls who offer their lives to make our world a better place. In these times of unrest it is important that we cherish human life and make decisions that better the world as a whole. I feel this role as caretaker has tainted American judgment, as seen in our most recent declaration of war. Soldiers are sent to the front lines only to return home months later with nightmares of screaming children. Ravaged homes, destitution, displacement; all common themes of the realms we leave behind. Such consequences are arguably necessary during war.
I feel lost when it comes to the Iraqi War. It is unjustified in my eyes, and any war that causes more destruction than good is a war not worth having. I am not concerned with offending, simply voicing an ideal of mine and aligning it as such with a political party that shares my views. The intense imagery and the scratchy and burnt feeling of the elements were ploys to contribute to a message of destruction, fire, and smoke."
Here's what Carrie says:
"Designing a stationary set for Coffee Grounds was a challenging assignment. There were many possible approaches that I could have taken. When I think of the company name, ‘Coffee Grounds,' I think of the natural elements of coffee and the effects that coffee has on the body. I chose to design a logo that incorporated a lot of energy but yet retained the natural elements as well. I achieved this by creating a very fun, abstract logo made from hand-drawn stylized coffee cups and then printed on a natural colored paper that tied the two elements together. I also included checker patterns and a die cut that added to the visual interest of the piece."